Wolff Set to Divest Shareholding Pricing Mercedes Formula 1 Team at £4.6bn

Toto Wolff with Mercedes F1 team
Team Principal Wolff has led Mercedes to record-breaking achievements in Formula 1

Toto Wolff is engaged in final negotiations to sell part of his ownership stake in the Mercedes F1 outfit.

This transaction estimates Mercedes at £4.6bn – a record for an F1 team – after McLaren was appraised at £3.5 billion in a change of ownership structure in September.

The Austrian executive, who holds a 33% stake of Mercedes F1, would sell a shareholding approximately 5%.

The 53-year-old would stay on as team principal and CEO if the sale goes through.

Shareholder Structure

The other shareholders in Mercedes F1 are Mercedes and chemicals giant Ineos, who both hold one-third of the company.

An official representative said: "We are providing no official statement on the matter. The management structure of the team stays unchanged, and all three partners are dedicated to the ongoing success of the brand in F1."

Valuation Growth

The deal signifies a significant increase in value of the Mercedes team after Ineos acquired its stake for £208 million in 2022.

This surge demonstrates the expansion in market values of Formula 1 outfits recently as a consequence of the growing popularity of the sport globally.

This was also seen in the box-office performance of the F1 movie featuring Hollywood star Brad Pitt, which debuted last summer and earned more than $630 million (£458 million) at cinemas worldwide.

The film represents the actor's top-grossing movie and the most successful sports film ever released.

Present Performance

Mercedes are second in the team standings, behind McLaren Racing, with three Grands Prix left in the current championship.

Mercedes' primary racer George Russell has secured victory in two of the 21 grands prix this year and is in fourth place in the drivers' championship behind McLaren's Lando Norris and Oscar Piastri, and Red Bull Racing's Max Verstappen.

The team secured a unprecedented eight straight team titles and seven drivers' titles, six for Lewis Hamilton and one for Nico Rosberg, from 2014 and 2021.

Andrea Johnson
Andrea Johnson

Freelance schrijver en lokale marktexpert met een passie voor Rotterdamse cultuur en culinaire ontdekkingen.